HP provides a breakthrough cloud-based ecosystem that is safe, efficient, and uniquely sustainable[1]
Palo Alto, California, May 11, 2021/CSRwire/-Hewlett-Packard Company announced the expansion of HP, the smartest printing system designed for consumers and small businesses2. Driven by millions of people working and studying at home, in an era of high printing demand (6% NPD/GFK)3, HP is modernizing today's printing experience. With the support of a new cloud-based ecosystem, HP makes printing safer, more efficient, and sustainable than ever before1.
"HP is a fundamental change in the printing experience," said Tuan Tran, President of HP Imaging, Printing and Solutions. "We have integrated our best printing innovations into a smart system for consumers and small businesses. From categories Leading hardware, by far the largest consumable subscription service including toner, and by far the best printing application in the cloud4, each of our enhanced experiences for HP is designed to meet the most extended needs of people who rely on printers ."
Today, consumers and small businesses have higher expectations for devices that meet their expanded needs. In addition, 70% of consumers believe that smart technology makes life easier5. With the new HP cloud ecosystem, consumers and small businesses can stay connected and safe with unique new features:
HP will first launch the new HP LaserJet M200 series, Red Dot Design Award winners, as well as HP OfficeJet Pro 8000e and 9000e series, DeskJet 2700e and 4100e series, and ENVY 6000e and 6400e series.
In order to provide HP's highest quality, most reliable and more sustainable printing experience-HP smart printers can only use HP original ink and toner.
In 2020, e-commerce sales have increased by more than 16.5% globally7, not only because of the demand for contactless shopping, but also the convenience that consumers increasingly rely on. For HP Instant Ink, this expansion and dependence on the delivery economy drove a year-on-year growth of more than 60%, reaching more than 9 million subscribers. With HP, customers can get a 6-month trial of ink or toner8.
In addition to the need for cloud-based solutions and convenient subscriptions, consumers and small businesses are increasingly relying on mobile everywhere. With the HP Smart application, which has more than 48 million monthly active users, customers can enjoy the ability to print and scan almost anywhere.
In the end, it’s clear—the earth is important to our customers; three-quarters of consumers believe sustainability is important when buying printers11. Through HP's cloud-supported ecosystem, we are fulfilling our commitment to a positive future for forests, resisting deforestation, and promoting closed-loop cartridge recycling.
For more information about HP, including pricing and more detailed information about HP hardware (including functionally equivalent non-HP devices), please visit hp.com/plus.
The technology created by HP Inc. can make life better for everyone around the world. Through our product and service portfolio of personal systems, printers and 3D printing solutions, we design amazing experiences. For more information about HP Inc., please visit http://www.hp.com.
Media contact Jaclyn Montalvo, HP jaclyn.montalvo@hp.com www.hp.com/go/newsroom
1HP's smarter printing system: Utilizes the technology in the HP system and compares it with HP standard consumer printers without HP. When you use Smart Driver and Print/Scan Doctor technology to improve connectivity, HP printers are ready to improve connectivity through Smart Security technology, increase productivity through HP Smart Advance features that include 2 years, and enable Forest First printing and networking Achieve higher sustainability and zero deforestation prints
2 The most intelligent printing system: Compared with most A4 cartridge network inkjet all-in-ones in the competition, the price is less than US$488 and less than US$300, and the monochrome laser printer is less than US$149 and less than US$150. Multifunction printers are less than 199 US dollars and less than 210 Euros. The printing system is defined as an OEM printer and only uses the same brand of OEM ink cartridges. The standards for the most intelligent printing system include specific Wi-Fi connection flexibility and security features, cloud connection features, the functionality and scale of consumable subscription services, and OEM printing application features. Keypoint Intelligence is a study commissioned by HP in April 2021, based on research on OEM release information publicly released as of March 24, 2021. IDC's market share of the hardcopy peripheral tracker report for the fourth quarter of 2020-the final historical record in North America and Europe, the Middle East and Africa. See keypointintelligence.com/HPPlusSmartest
3 6% NPD/GFK: Based on the combination of monthly sales data of NPD and GFK; year-on-year comparison between January to August 2019 and January to August 2020
4 First-class mobile printing applications: Compared with most popular inkjet/laser printers and OEM printing applications for home and office all-in-ones, the price is less than or equal to $449.99. IDC CYQ4 2019 Hardcopy Peripherals Tracker reported market share. The claim is based on research on the printer manufacturer’s printing application and Keypoint Intelligence-buyer’s laboratory hands-on testing and HP commissioned research. For details, please visit: keypointintelligence.com/HPSmartApp
570% of consumers believe that smart technology makes life easier: Statista Global Smart Technology Survey
6HP Smart app: Need to download the HP Smart app. For more information on local printing requirements, please visit www.hp.com/go/mobileprinting. Some features/software are only available in English and differ between desktop and mobile applications. May require subscription. Subscription services are not available in all countries/regions. See details on www.hpinstantink.com. Internet access is required and must be purchased separately. An HP account is required for full functionality. The list of supported operating systems available in the app store. The fax function is only used to send faxes. After 24 months, a monthly payment is required to continue using the advanced features of HP Smart Advance. HP Smart Advance is not available in all countries/regions. For more information, please visit www.hpsmart.com.
7Global e-commerce sales increased by more than 16.5%: Shopify research: The future of e-commerce
Instant Ink for 86 months: Instant Ink registration is required. Instant Ink is not available in all countries. Limited by the number of pages per month of the selected plan. Instant Ink registration must be completed within 7 days of setting up the printer using the HP recommended setup process, as described in the instructions that came with the printer. Unless the service is cancelled during the www.hpinstantink.com online promotion period, your credit/debit card will be charged a monthly service fee as well as taxes and excess fees according to the selected plan. Customers will pay any excess fees and applicable taxes at the end of each month during the promotion period. The provision period includes the use of the ink or toner cartridge in the cartridge. Each printer can be redeemed for a discount. Monthly discounts that include Instant Ink may change after 10.31.2021. The offer cannot be exchanged for cash. Set offers can be combined with other offers; for more details, please refer to the terms and conditions of other offers. Requires a valid credit/debit card, email address, and Internet connection to the printer. View other discounts available during the online registration process. For service details, please visit www.hpinstantink.com.
9 Instant Ink savings (ink): Based on the monthly subscription fee of the HP Instant Ink 700-page plan, compared to the cost per page of printing ISO/IEC 24711 pages on most similar traditional A4 color inkjet cartridges, no need to purchase additional Printers and MFPs using original standard-capacity ink cartridges, the price is: Australia <299 Australian dollars; New Zealand <349 New Zealand dollars; Canada <= 399 Canadian dollars and the United States <399 US dollars. This study does not consider sales prices. Due to non-standard hardware and consumable models, HP Ink Advantage printers are excluded. Research commissioned by HP in Buyer Lab in July 2020, based on publicly available information as of June 1, 2020. Printers selected by market share in IDC Quarterly Hardcopy Peripheral Tracker-Final History for the First Quarter of 2020. For more information, please visit: www.keypointintelligence.com/HPInstantInk.
10Instant Ink Savings (toner): Based on the monthly subscription cost of US and Canadian toner, the transaction cost per page of HP Instant Ink 1,500-page plan and similar monochrome A4 laser printers and copiers using the original standard <450 USD-capacity Integrated ink cartridge (toner and drum in one ink cartridge). The study commissioned by HP in April 2020 by Buyer Labs is based on a study of publicly available information as of April 24, 2020. According to IDC's Quarterly Hardcopy Peripheral Tracker-US and Canada's final history report for the fourth quarter of 2019, printers selected by market share. For more information and the latest report, please refer to: www.keypointintelligence.com/HPTonerService.
113 points (out of 4 points): HP Printing Sustainability Value Proposition Research
12Forest First: With HP, regardless of the paper brand, every printed matter is processed through HP's Forest Positive Framework to offset the risk of deforestation. HP brand paper comes only from certified and responsible forests or recycled materials. For other brands of paper, HP's investment in restoration, conservation, or working forest restoration projects in key regions (such as Brazil) is sufficient to balance any paper used by HP customers that may not be responsibly sourced. Read more about the project and our partners on hp.com/forestfirst.
13 Ink Cartridge Recycling: Through the HP Earth Partnership Program (if available), recycled plastic is used as a raw material and combined with other materials to help make new original HP ink cartridges and other daily necessities. For details, please visit: www.hp.com/hprecycle
The technology created by HP Inc. can make life better for everyone around the world. Through our combination of printers, PCs, mobile devices, solutions and services, we design amazing experiences. For more information about HP (NYSE: HPQ), please visit www.hp.com.
The sustainable impact of HP, Inc.
Sustainable impact is our commitment to creating positive and lasting change for the planet, its people, and our communities. Click here to learn more about HP's sustainable impact plans, goals, and progress.